A small yet robust 35mm automatic 3-hander with exhibition caseback
THE UNBOXING EXPERIENCE
SMALL BUT MIGHTY
The battle between demand and compromise is one that we never entertain - so having uncompromising demands like water resistance capability and construction quality has been the greatest challenge for this watch. As well as keeping the Tay at a touch over 10mm thin, affording a comfortable and unobtrusive fit, we wanted the Tay to have sensational wrist presence for such a small watch. As such we have affectionately called this our “little tank” owing to its robust appearance, but diminutive dimensions.
Triumph over Adversity
Why the Tay? Well, back in 2020 when we were naming this project we were stationed a stone’s throw from the River Tay in Perth, a place synonymous with one woman's struggle to make it in a male-dominated world. It’s no surprise that she triumphed.
Victoria Drummond MBE was the very first female marine engineer in the UK and the first woman member of The Institute of Marine Engineers. What’s inspiring about her story is that, like many women of the early 20th Century, Victoria faced immeasurable barriers to a successful and fulfilling career in a world dominated by men. No such place could be considered more masculine than the world at sea, and becoming a certified Chief Engineer was something Victoria had always wanted.
Victoria’s persistence was ultimately rewarded with a reputation for being amongst the very best marine engineers of her generation. An incredible legacy of triumph over adversity.
THE LITTLE TANK
The Tay is part of the wider Solent architecture - an idea set out in a period of design review. With fresh eyes came a new perspective, and out of that the Solent arrived, and with it the ability to iterate upon the foundation design to allow for new watches that hold an inherent familiarity.
That DNA, of robust design with simple angular lugs, wide dial apertures and, in a twist on the norm, inverse tapered case sides, brought a different take on what an everyday watch could be: simple yet engaging. The Solent set the foundations for the next iteration called the Sceptre - a more rugged iteration of the Solent. Next up was the Tay - a smaller diameter chassis that retains the core robustness and case design aesthetic.
Despite its diminutive size the Tay still features a generously proportioned crown, allowing easy winding and quick time-changing, and 10ATM water resistance, giving you peace of mind against ingress.
- 35mm diameter x 10.5mm depth
- 18mm strap width
- Bespoke case design
- Sapphire crystal with dual side anti-reflective coating
- Multi-layer dial with luminous markings
- 10 ATM
- Miyota 9039 automatic mechanical movement
- 28,800 bph
- 24 jewels
- 40+ hour power reserve
- Accuracy of -10 ~ + 30 sec/day
- 2 year warranty